demand planning

The Case for Demand Planning. Period.

Eric Wilson, ACPFNovember 2, 2025

In today’s volatile and uncertain market, companies can no longer afford to operate without a structured, data-driven approach to forecasting demand. Demand planning is more than just predicting sales—it’s about building an integrated, agile business... Read More...

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The Benefits of Demand Planning to Organizations: By the Numbers

Eric Wilson, ACPFAugust 26, 2025

Find out why businesses need to leverage demand planning to improve their operations. PLUS learn the quantifiable value of doing it so that it can be sold within an organization.... Read More...

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How to Start a Successful Demand Planning Career

Jason BreaultJuly 14, 2025

Are you interested in a challenging career that will put you in an influential position at work and provide significant career growth potential? Then, working in demand planning might be an excellent option for you. This guide explains why you must know to become a demand planner.... Read More...

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Supply Versus Demand Planning: The Differences and Commonalities

Dan Seville CPFMay 19, 2025

In today’s disruptive global marketplace, more and more companies are laser focused on supply and demand planning and how to get it right. This guide explains the two disciplines, their differences, and how they work together. Use the information ... Read More...

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What Is Business Forecasting & Demand Planning?

Eric Wilson, ACPFJanuary 6, 2023

What is Business Forecasting? Business forecasting is the process of using analytics and experience to make predictions about future customer/consumer demand. The goal is to go beyond knowing what has happened to arrive at the best assessment of... Read More...

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A Critical Look at Measuring and Calculating Forecast Bias

Sujit SinghAugust 6, 2021

I cannot discuss forecasting bias without mentioning MAPE, but since I have written about those topics in the past, in this post, I will concentrate on Forecast Bias and the Forecast Bias Formula. What Is Forecast Bias? Forecast Bias can be descr... Read More...

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3 Keys to Success in a New Demand Planning Role

Jennifer Darmanin CPFApril 21, 2021

Whether your first job out of college is in the dynamic world of demand planning or you are an experienced Demand Planner transitioning to a new company, there are some key principles that will jumpstart the value you bring to your new organization. ... Read More...

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The Differences Between Demand Planning, Forecasting and S&OP

Karen PentzJune 1, 2019

What are the goals of business? To maximize profits! From a supply chain perspective, how do we accomplish this? Let’s look at some of the key aspects of how supply chain contributes to the goals of the company. We know how important our demand pl... Read More...

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6 Simple Steps For Starting A Demand Planning Process

Krishnan ChidambaramJanuary 26, 2018

Simple initiatives add up to big gains. Many professionals feel that establishing a robust demand planning process in an organization is a long and arduous journey. Undoubtedly, there are many challenges, but focusing on some simple steps can make th... Read More...

Collaborationdemand planningForecasting and PlanningModels & MethodsNEWSS&OP/IBPUncategorized2 Comments 0

The Demand Planner Of The Future Will Not Report To Supply Chain

Eric Wilson, ACPFJanuary 22, 2018

Seth Godin, bestselling author of the books Tribes and Linchpin, once said in an interview that if you can only do what someone else tells you to do and nothing more, then they can find someone (or something) cheaper than you to do it. If you can cre... Read More...

demand planningForecasting and PlanningNEWSS&OPSupply Chain3 Comments 3