demand forecasting

Forecasting New Products When History Doesn’t Exist

Eric Wilson, ACPFSeptember 9, 2026

New products are expected to drive a significant share of your company’s growth. But how do you forecast demand for your product with little or no sales history to work from? This guide explains how.... Read More...

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Technology Is Moving Faster Than Your Planning Organization. Now What?

IBF Editorial TeamJuly 30, 2026

AI and planning technology are advancing quickly. Learn how S&OP leaders can redesign teams, processes, skills, and ownership to keep pace.... Read More...

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Proven Ways to Optimize Your Demand Forecasting Process

Dan Seville CPFMay 4, 2026

Learn how to assess your demand forecasting process and how to to improve it.... Read More...

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Scenario Analysis for S&OP: Case Study

Lillian WarrenJune 8, 2017

Today’s business environment is becoming ever more volatile and complex. Market dynamics are changing rapidly and lead times required to respond are weeks or days, not years and months. Scenario Analysis Allows Management to Easily Understand Changes... Read More...

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The Demand Planning Career, Is it a Curse or a Blessing?

Sylvia StarnesApril 17, 2017

If you have any knowledge of Demand Planning, I am sure that you have heard the following: “Demand Planners are like meteorologists, they rarely get credit for doing the job correctly and they’re only noticed when they get it wrong.” Even so, the bot... Read More...

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How New Demand Planners Pick-up Where the Last one Left off at Unilever

Miguel Roberto CruzMarch 8, 2017

The demand planner serves as the unbiased arbiter in the S&OP cycle. This role involves taking a cold hard look at manufacturing, logistics, marketing, sales and finance to paint an objective picture of demand. Demand Planners, And Their Knowled... Read More...

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eCommerce/Omnichannel Planning & Forecasting – Special IBF Journal Issue

Dr. Chaman L. JainJanuary 20, 2017

The lastest special issue of IBF's Journal of Business Forecasting (JBF) - Winter 2016-2017, is dedicated to the newly emerged channel of distribution, e-Commerce. A total game changer, it has disrupted many markets and has revolutionized the forecas... Read More...

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Product Portfolio Optimization – Journal of Business Forecasting (Special Issue)

Dr. Chaman L. JainFebruary 29, 2016

Within the pages of this particularly exciting issue, you will read articles written by the best minds in the industry to discuss multiple important aspects of Product Portfolio Optimization. This is an important topic because in today’s highly compe... Read More...

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Risk-Adjusted Supply Chains Help Companies Prepare for the Inevitable

Wade McDanielFebruary 19, 2016

Each time I get in my car and drive to work, or the grocery store or wherever, there are a myriad of dangers that I might encounter. I could get t-boned at an intersection by a distracted driver; I might blow a tire and swerve into a ditch or a piece... Read More...

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Forecasting & Planning Learnings from Day 2 of IBF Academy: An Attendee’s Perspective

Jeff MeterskySeptember 16, 2015

Last Month, I had the opportunity to attend IBF’s Business Forecasting & Planning Academy held in Las Vegas. I recently shared some insights from the first day of the program. Day 2 was similarly eventful. Here are some highlights.... Read More...

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