new product forecasting

3 Steps For Planning New Product Launches

Bram DesmetSeptember 22, 2020

In today’s increasingly competitive markets, one way to stay ahead of competitors is to launch more and more new products. According to an Institute of Business Forecasting survey, about 17% of companies’ sales revenue now comes from new products, a... Read More...

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Machine learning in new product forecasting

In New Product Forecasting, Human Beats Machine

Olga GerasymchukSeptember 9, 2019

The world of forecasting today is filled with machine-related buzzwords like AI, predictive analytics and machine learning. Will all of forecasting be done by machines a few years from now? Do humans still have any competitive advantage over software... Read More...

Advanced AnalyticsAnalyticsModels & MethodsNew Product ForecastingProduct Life Cycle ManagementSoftware & SystemsTechnology1 Comment 0

Uncharted Territory: How To Forecast Demand For New Products

Jiong JiangMarch 26, 2019

Forecasting demand for a new product is much more difficult than existing products because there is no historical data to be taken as a reference, and acceptance of new products by customers is unknown. There are many potential risks that may influen... Read More...

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3 Tips For Forecasting New Products From Castrol’s Demand Planning Playbook

Mustafa SiddiquiJanuary 8, 2018

Innovation, or new product development, is an integral part of any organization that wants to grow and compete for market share. This doesn’t just involve brand new inventions, but also new models and updated versions. Whatever the new product or mod... Read More...

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New Product Forecasting & Planning Benchmark Report: Lifecycles Shorten, Forecasting Becomes Harder

Andrew ScuolerDecember 18, 2017

The latest IBF benchmarking report is out, titled “Benchmarking New Product Forecasting and Planning.” It is available for download here. Surveying 791 forecasters and demand planners around the globe, the report sheds light on the role of New Pro... Read More...

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You Cannot Have New Product Planning without S&OP

Richard KerivanJuly 1, 2013

At the recent “Best of the Best S&OP” conference jointly sponsored by IBF and APICS, one of the Marquis topics, and one which generated much positive feedback, was presented by Douglas Kent, former SVP at Avnet and adjunct professor at the Intern... Read More...

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Executing the New Product Launch: Why Your Forecast is Critical Throughout the Process

Joy WhiteMay 28, 2013

I recently attended an IBF conference session by Michael Birch, Vice President Operations at Ping Golf on why forecasting is so critical to the product launch. Michael spoke about the multiple stages of a product launch, the various stakeholders inv... Read More...

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"Perfect Candidate Profile" in Business Forecasting & Planning"

Joy WhiteMarch 26, 2013

Joy White Panel discussions are most interesting when the panelists represent similar disciplines across a variety of industries. At the recent IBF Conference in Scottsdale, each of the 4 panelists were asked about various aspects of the planning p... Read More...

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The S&OP “Police” at Honeywell India

Rishi TrivediMarch 21, 2013

Rishi Trivedi Last week, we had a great first meeting of the Bangalore chapter of IBF, with learning sessions on S&OP process implementation and supply chain optimization. S&OP Process Implementation was led by Karthikeyan S who is S&OP... Read More...

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Collaboration and Forecasting for Seasonal New Product Launches

Joy WhiteMarch 19, 2013

Joy White At the IBF conference last month in Scottsdale Arizona, there were many interesting presentations and discussions regarding new product forecasting. While the organizations were discrete, ranging from children’s clothing to pharmaceutica... Read More...

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